@Echo Neon | Aug 11th, 2023 | 10 minutes read
Neon Signs Melbourne: The Brightest Cafes, Restaurants, and Bars
Melbourne, the cultural capital of Australia, is known for its vibrant art scene, diverse culinary offerings, and trendy nightlife. One of the most eye-catching elements that contribute to the city’s unique atmosphere is the prevalence of neon signs. These glowing beacons of light not only serve as practical signage but also add a touch of nostalgia and artistic flair to Melbourne’s streetscape. In this article, we’ll explore some of the brightest and most iconic neon signs adorning the city’s cafes, restaurants, and shops.
The History of Neon Signs in Melbourne
Before we dive into specific locations, let’s take a brief look at the history of neon signs in Melbourne. Neon lighting was first introduced to Australia in the 1930s, with Melbourne quickly embracing this new form of illuminated advertising. The post-war era saw a boom in neon sign installations, particularly along bustling streets like Swanston and Bourke.
A shining example of this neon renaissance is the iconic Skipping Girl Sign, affectionately known as “Little Audrey.” Erected in 1936, it’s widely considered to be the first animated neon sign in Australia. This beloved landmark has become a symbol of Melbourne’s neon heritage, surviving decades of change and even relocation to continue delighting residents and visitors alike.
While many original neon signs have been lost to time, there’s been a resurgence of interest in recent years. Both vintage signs like the Skipping Girl and modern neon creations now light up Melbourne’s nights, creating a unique blend of old and new that perfectly captures the city’s eclectic spirit. The preservation and celebration of signs like Little Audrey alongside contemporary neon art showcase Melbourne’s commitment to honoring its past while embracing the future.
Cafes Aglow with Neon
Pellegrini’s Espresso Bar:
This Melbourne institution has been serving Italian coffee since 1954. While not technically neon, its iconic red and green illuminated sign has become a landmark on Bourke Street, embodying the classic charm of old-school cafes.
Brick Lane:
Located in the CBD, Brick Lane’s the ultimate bakery-cafe destination. With a beautiful brick facade and neon signage plus a seasonal menu.
The Hardware Société:
This Cafe is famous for its delicious brunch and vibrant neon signage, creating a lively and welcoming atmosphere.
Patricia Coffee Brewers:
Tucked away in a laneway,Patricia’s large ceiling neon sign simply states “Sunshine’ aligning with the company’s goal to give an amazing service experience to every customer.
Restaurants That Light Up the Night
Chin Chin:
This popular Southeast Asian Restaurant on Flinders Lane features a pink neon sign that’s become almost as famous as its food. The playful “CHIN CHIN” sign adds a pop of color to the bustling street and has become a favorite photo spot for diners and passersby alike.
Easey’s:
Perched atop a building in Collingwood, Easey’s is known for its burgers and its unique dining room inside a repurposed train carriage. The rooftop restaurant’s name blazes in red neon, visible from blocks away.
Lucy Liu Kitchen and Bar :
This modern Asian fusion restaurant boasts a striking blue neon sign depicting a stylized face, adding an artistic element to Oliver Lane.
Baby Pizza:
This industrial-chic bistro dishes up artisanal pizza & modern Italian mains with a twist. It also features a couple of vibrant neon signs.
Heartbreaker:
This bar on Lonsdale Street features a striking red neon sign.
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The Revival of Neon in Melbourne
In recent years, people in Melbourne are really getting into neon signs again. This revival can be attributed to several factors:
- Nostalgia: As digital displays become ubiquitous, the warm glow of neon offers a comforting throwback to simpler times.
- Artistry: Many businesses are commissioning custom neon signs as art pieces, blurring the line between signage and installation art.
- Instagram Culture: The photogenic nature of neon signs makes them perfect for social media, encouraging businesses to invest in eye-catching displays.
- Sustainability: Modern LED neon-style signs offer the look of traditional neon with improved energy efficiency, appealing to environmentally conscious businesses.
The Future of Neon in Melbourne
As Melbourne continues to evolve, so too does its relationship with neon signage. While some historic signs are being preserved and restored, new businesses are finding creative ways to incorporate neon into their branding and decor.
The City of Melbourne has also recognized the cultural significance of these glowing artworks. In 2017, the council launched the “Neon Night” initiative as part of the Melbourne Music Week, illuminating the city with both vintage and contemporary neon installations.
Moreover, local artists and sign makers are keeping the craft alive, creating bespoke neon pieces for businesses and private collectors alike. This blend of preservation and innovation ensures that Melbourne’s love affair with neon signs will continue well into the future.
Neon Sign Tours and Photography
For those looking to explore Melbourne’s neon landscape, several tour companies offer guided walks focusing on the city’s most iconic signs. These tours not only provide excellent photo opportunities but also delve into the history and cultural significance of each illuminated artwork.
Photography enthusiasts will find Melbourne after dark to be a neon-lit playground. The juxtaposition of modern LED displays with vintage neon creates a unique visual tapestry that captures the city’s blend of old and new.
Conclusion
From the timeless charm of Pellegrini’s to the trendy vibes of Chin Chin, neon signs are a big part of what makes Melbourne’s nightlife so special. These glowing signs do more than just advertise—they create a mood, bring back memories, and add a bit of magic to the night.
As you wander through Melbourne’s streets, lanes, and rooftops, look out for these bright landmarks. Each neon sign tells its own story—about a business, a time period, or an artistic idea. Together, they create a glowing tale of Melbourne’s past, present, and future, making sure the city always shines at night.